ProperDigital.
01Mobile / social/ 2026

LetsLoop

A spontaneous real-world social app, taken from thesis to an investable product.

Product strategyiOSAIBrand
letsloop.app

[ The problem ]

Turn a sharp social thesis, spontaneous real-world plans between people who actually know each other, into a native app credible enough to raise on and durable enough to launch.

[ The approach ]

01

Thesis to product

We shaped the loops concept into a concrete product: the core loop, the screens, the moments that make it spread, and the model that pays for it.

02

Built for the App Store, not the demo reel

Real accounts, row-level security so nobody sees what they should not, a paywall, and core flows that hold up on a real device.

03

Investor-ready

The build and the story were shaped in parallel so the same product could face users and a pre-seed round at once.

[ What we built with ]

React Native / ExpoSupabasePostgres RLSNative iOSPostHog

[ Outcome ]

iOS

native, App-Store-targeted build

RLS

row-level security on every table

Pre-seed

shaped to raise on

Founder-owned venture. Fundraise specifics withheld from the public showcase.

[ Up next ]

talktowomen